LUCKY COW
With more than 20,000 restaurants in the U.S. alone, Lucky Cow is by far the world's premier burger franchise. A cultural icon, there isn't an American alive who isn't well acquainted with that toothy bovine smile.

GARY
Gary loves being the manager of Lucky Cow franchise #12,384. He likes to imagine that he's somehow bringing the world closer together through the medium of fast food. A single father raising two kids and a dog, he doesn't understand why his daughter Clare doesn't share his enthusiasm for customer service.

CLARE
Teenaged Clare resents being "forced" to work at Lucky Cow for her spending money. It infuriates her that, while she gets zits from flipping burgers and draining grease traps, other girls her age get cell phones and credit cards.

JORGE (A.K.A. "ELVIN")
Bitter from a dot-com layoff and worthless stock options, Elvin now works as assistant manager at this Lucky Cow restaurant. He injects his cynicism and anal personality into conversations with customers and co-workers alike.

LETICIA
Leticia took a job at Lucky Cow to make money for college. An avowed vegetarian, she serves as a moral compass and voice of reason for co-worker Clare.